In simple terms, Shopify is an online platform for all forms of e-commerce. It allows you to set up your online store and sell whatever you wish (goods and services). You can organize your products, customize the way your store looks, accept payments (online and credit cards), track and respond to orders, and you can do it all within Shopify’s interface. Shopify is a fully integrated e-commerce solution, providing ready-made online shops that you can tweak and customise til your heart’s content. Shopify has the capacity to be feature heavy out of the box, but that doesn’t drag load times or the slickness of using a Shopify site. Payment plans are based on monthly billing, but for anyone running a profitable store, these should quickly become negligible costs.